Darest is continuing and strengthening its partnership with the CCIG regarding the adoption of AI
Having supported the CCIG in its adoption of artificial intelligence, we are pleased to continue and strengthen this partnership.
A major milestone will be reached on May 1, 2026, with the CCIG’s first MasterClass on the integration of AI in business, at which Darest will participate as a partner and industry expert.
Artificial intelligence is no longer a topic for the future. It has now established itself as a concrete driver of transformation for organizations, regardless of their size, industry, or level of digital maturity.
In this context, we are particularly proud to see the momentum we initiated with the Geneva Chamber of Commerce, Industry, and Services continue.
Having had the privilege of supporting the CCIG in its own exploration and adoption of AI, we are delighted today to continue this relationship of trust on a broader scale, with a focus on sharing experiences, knowledge transfer, and collaboration with businesses across Geneva’s economic landscape.
The first MasterClass focused on integrating AI into businesses
In 2026, the CCIG is launching a new series of exclusive workshops, the MasterClasses, focused on major strategic challenges facing businesses.
The first edition, focused on the integration of artificial intelligence in the workplace, will take place:
Friday, May 1, 2026, from 11 a.m. to 2 p.m.
4 Boulevard du Théâtre, 1204 Geneva
The aim of this event is to offer a pragmatic and practical approach to AI: how to successfully implement it, where to start, how to structure the process, and, above all, how to turn it into a real driver of performance, quality, and sustainable transformation.
Darest, a partner of this inaugural edition
We are pleased that this first MasterClass is being organized in partnership with Darest.
On this occasion, Joël Fradkoff, COO of Darest, will moderate the session and share his practical experience regarding the challenges of digital transformation and AI adoption methodologies.
With a background in finance and operations, a Master’s degree in Business Administration from HEC Geneva, and a Harvard Business School certification in “Leader for AI,” he now helps small and medium-sized businesses implement digital and artificial intelligence solutions.
The presentation will offer a clear, structured, and accessible overview of a topic often perceived as complex: how to move from strategy to action with a systematic approach, clarity, and pragmatism.
Practical, industry-specific feedback
This MasterClass will also feature several speakers from a variety of sectors, sharing insights grounded in real-world experiences:
- Sabrina Fares, Head of Development at NewOak, on the adoption of AI in wealth management
- Fabrice Léger, Associate Director at idéative, discusses CHUVGPT and generative AI in the service of medical consistency
- Sébastien Hess, CFO of MCI Switzerland and Dorier, on the impact of AI on tools, processes, and decision-making
The value of this session will lie precisely in this diversity of perspectives: strategy, finance, healthcare, project management, and business transformation.
Because AI is not merely a tool; it requires a comprehensive rethinking of its applications, processes, governance, and the human element.
A firm belief: the adoption of AI is, above all, a corporate initiative
At Darest, we firmly believe that the successful adoption of AI depends less on it being a passing fad and more on the quality of the approach.
It’s not just about experimenting with technologies, but about establishing a clear, practical framework that aligns with the company’s operational realities.
It is precisely this vision that we are committed to sharing through our partnership with the CCIG: AI that serves organizations, designed in a responsible, practical, and results-oriented manner.
A chance to connect on a personal level
The MasterClass program includes an opening remarks, a roundtable discussion, a presentation by Darest, a lunch break, expert testimonials, and a coffee break for networking.
The event is intentionally limited to 15 participants to ensure meaningful, personalized, and valuable discussions for everyone.
We are delighted with this new development
We would like to extend our heartfelt thanks to the CCIG for its continued trust.
Seeing this collaboration continue and grow stronger sends a strong message to us: it signals a shared commitment to the informed, practical, and ambitious adoption of artificial intelligence to benefit businesses.
We are delighted to contribute to this first MasterClass and to share our experience with CCIG members.
To register or for more information:
Leslie Labetoulle, Member Relations Officer.